A banner image featuring the Balad logo, the Great Pyramids of Giza, and a busy Cairo street. The text reads "Balad's Impact on Financial Inclusion in Egypt" with a button that says "Learn More.
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Unlocking Opportunities: Balad’s Impact on Financial Inclusion in Egypt

In today’s interconnected world, access to financial services is crucial for individuals and communities to thrive. Remittances play a significant role in promoting financial inclusion and economic development, providing a lifeline for millions of people across the globe. In this article, we will explore how Balad, with its innovative digital solutions, is revolutionizing the remittance…

The Psychology of Sending Money: Beyond Financial Needs
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The Psychology of Sending Money: Beyond Financial Needs

Imagine you’re living abroad, far from the warmth of your family in Egypt. Each month, you log into your bank’s app, navigate the secure transaction process, and send a portion of your earnings back home. While this might seem like a routine money transfer, it’s much more than just a financial transaction. It’s an emotional lifeline, a tangible way…

The Power of Storytelling: Using Data and Visualizations to Tell Compelling Stories About Remittances
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The Power of Storytelling: Using Data and Visualizations to Tell Compelling Stories About Remittances

Introduction  Imagine your customer sitting in a cozy café in Rome, sipping on his favorite coffee. He opens an app to check his latest remittance to his family. A series of colorful charts and graphs greet Him, telling a story far more powerful than numbers alone. These visualizations not only show the EGP amounts transferred but also…